What it means
ビジュ is a shortening of ビジュアル (visual) used for someone’s appearance or overall look, especially in idol and fan talk. It can include makeup, clothes, styling, and the impression a photo gives, not only conventional attractiveness. Sanseido’s 2025 new-word selection made it its grand prize and noted its broader expressive range.
How to use it
Use it casually to praise a person’s look, often a favorite performer, character, or friend: 「今日のビジュ最高！」 means “Your look is amazing today!” It often appears in phrases such as ビジュがいい (“looks great”) and ビジュが刺さる (“the look really gets me”). It is informal fan and social-media language, so avoid it in formal descriptions or professional feedback.
Examples in conversation
Where it comes from
ビジュ is clipped from ビジュアル, the Japanese loanword for “visual.” Its use for a person’s look predates 2025, but the phrase 「今日ビジュいいじゃん」 spread widely in 2025 through M!LK’s song イイじゃん and related short-form videos. Sanseido’s winning definition highlights idol appearance that includes makeup, clothing, and overall atmosphere. The word is a casual noun, often used in fan communities.
Related slang
Further reading
We use references to check meaning and background. Examples on this page are original.